About the Entrepreneur

Wes was inspired to design a track that was truly competitive using his favorite hobby, collecting and playing with Hot Wheels® cars. One of his favorite pastimes as a child was racing Hot Wheels on the Hot Wheels track. The track was inexpensive and you could race your cars down the gravity track and see what your fastest car was. Wes loved racing all his cars against each other and finding the Champ. He continued to collect Hot Wheels in his adult years and then one day it hit him. Why not have a quality track that featured real drag racing using Hot Wheels and Matchbox® cars?

Get Connected with Wes Caudill Today

About the Entrepreneur

Wes was inspired to design a track that was truly competitive using his favorite hobby, collecting and playing with Hot Wheels® cars. One of his favorite pastimes as a child was racing Hot Wheels on the Hot Wheels track. The track was inexpensive and you could race your cars down the gravity track and see what your fastest car was. Wes loved racing all his cars against each other and finding the Champ. He continued to collect Hot Wheels in his adult years and then one day it hit him. Why not have a quality track that featured real drag racing using Hot Wheels and Matchbox® cars?

Get Connected with Wes Caudill Today

Working with IdeaPros

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A gravity track with a real lighted tree start just like real drag racing. Remotes to start and release your cars, digital finish lines, times displayed for each racer, sound effects, foul lights and reaction times displayed. A real drag strip for your favorite toy cars. What’s great about the new Maxtrax is you can create multiple configurations to make it that much more fun. A traditional straight drag strip for the more old school racers or the multiple configurations for the more fun let’s get crazy racers.

Wes knew for many years that he wanted to have his own business but not until he patented Dragtracks (now called Maxtrax) did he have the passion that was needed to make it as an entrepreneur. Wes spent more than $200,000 developing his product and got nowhere.  Then he found IdeaPros, who agreed to partner with him and dramatically reengineer MaxTrax into an irresistible combination of race tracks that will keep kids AND adults at play for hours at a time. Wes was inspired by the many smiles that he’s seen his track bring to kids of all ages. He wants everyone to have an opportunity to experience how much fun the track is. It is more than a toy or business to Wes; this is his legacy and he hopes that one day it will be included in the toy hall of fame in New York City.

IdeaPros laid out a game plan to help bring Maxtrax to market and improved the old track to an exciting and more enhanced track that preserved all the great head-to-head racing features. IdeaPros knocked it out of the park with a new design. Wes believes this could be just what the doctor ordered to help make Maxtrax a huge success.

What the future holds for Wes and his product are endless. Wes says, “There’s so much that we can do to expand the product and its playability. Without giving too much away I would like it to be compatible with the internet in such a way it will blow your mind. I’ve already developed the game plan on how to do this and it’s exciting. But first, we need to get the new Maxtrax up and racing. I’m definitely looking to build a successful product and brand that features cool cars and new upgrades of Maxtrax.”

Check out my IdeaPros Launchpad Product — MaxTrax

SHARE LAUNCHPAD AND WIN $$$!

SHARE LAUNCHPAD AND WIN $$$!